More Than a Meeting: How to deliver an experience

In today’s digital-driven world, the boundaries between work and life are quickly diminishing. Business is accomplished at all hours of the day, seven days a week and from anywhere in the world with the click of a button or tap of a screen. Our professional and private lives are converging and with that, the expectations…

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Two Roam Members Create an Award Winning Ad Campaign

What do you get when you combine pre-owned luxury watches with a donkey named King Kong? Creative genius—and an award-winning ad campaign. Congratulations to Barber Warren (formerly Drum Worldwide) for their upcoming feature in the June 2018 edition of Communication Arts magazine. This print ad campaign for Crown & Caliber has received much deserved praise…

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Your Software is Too Complicated

It’s all too easy to fall into the temptation of signing up for apps and services that tell you, “You need this in order to have the edge against your competition!” We all want that seemingly perfect tool that will magically answer our every need. The issue with new software though, is that we often…

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How to Leverage Email Marketing for Your Small Business

Email technology commandeers the digital marketing landscape. If you didn’t know it already, email messaging still gets more bang-for-your-buck than social media marketing. That’s because your email list is the only marketing channel where YOU own the tech relationship. You don’t have access to Facebook or Instagram’s algorithms, or Twitter’s backend magic. But you can…

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Ways to Drive Innovation

I often find myself brainstorming ways to innovate even the smallest of tasks in my daily routine. Whether I’m at work or home, I tend to wonder how I can make things perform better. What can I change so that my processes are more effective? In many cases, we find that an advanced business or…

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Roam Recommends – Innovation Playlist

Innovation is essential to who we are at Roam. It’s one of our core values, and it’s in our name “Innovative Workplace.” It’s also a trendy buzzword, so what do we really mean when we talk about innovation? For us, it’s about thinking differently. It’s about challenging the status quo and doing things in a…

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5 Ways to Be More Intentional and Drive Results with Social Media Advertising

When it comes to social media (paid) advertising, there are a wide variety of options for businesses to target their prospective buyers. Facebook, Twitter, LinkedIn, Instagram, and even Snapchat might provide your business with unique opportunities to get in front of a relevant audience and convert them into paying customers. Assuming you know who your…

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