The Roam twitter account shown on a laptop

The concept of coworking has come a long way since its origination in the Mission District of San Francisco in the early 2000s. Once seen as a niche offering for a small market of freelancers and entrepreneurs, coworking has evolved into an ideal solution that supports an increased level of focus, innovation and community among…

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Pitch competition at Roam Alpharetta

Whether you’re discussing jobs with family and friends over a meal, meet a prospective client at a local networking event or make a new connection while on vacation, what you say about your business in the few moments you’re given is vital. Business pitches do not often require a microphone or silent audience, but they…

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Many meetings and business gatherings entail idea generation, brainstorming and strategizing. But how are you capturing the Eureka moments that are splendidly created and shared? Ensure your innovative ideas become more than just shared words by developing a note-taking strategy to coincide with your meeting content. From paper and sticky notes to whiteboard and digital…

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The evolution of your business strategy requires that you think beyond PowerPoint decks, forecasting and competitive analysis. What’s missing? Storytelling. This is no tall tale. Discover how stories can enhance your strategic thinking and help you get the green light so your killer strategy sees the light of day. There’s nothing like a great story.…

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“I have full signal, it must be you.” “No, it must be you, I haven’t moved and I have 5 bars.” How often have you received a call back from the person you thought you were talking to and with great frustration you ask, “At what point did I lose you?” Bad reception causes interruption…

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Everyone knows that in order to sell, you have to be an effective communicator. But if wordsmithing isn’t in your skillset, a sales pitch can come off feeling robotic and impersonal, or like a slick $19.99 infomercial. So what gives? Communicate in a way that conveys value. Today’s consumers are savvy shoppers- they are constantly…

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As entrepreneurs in a world of constant contact, we are forced to juggle endless forms of communication. From proposals and pitches to emails and lectures, communication has us continuously spinning our wheels. Not only are we ourselves tired, but we are tired of trying to craft messages that get our point across. It should come…

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Perhaps a by-product of today’s fast-paced world is the lack of time for not-so-stellar brand messages and stories. Instead, the brands who are earning our loyalty present messaging that digs past external problems and taps into solving our deeper, psychological needs. Those companies understand that in order to be successful they must be surrounded by…

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“With a vision in mind, my grandfather launched Company XYZ Inc. in 1956—and 70 years later, we lay our framework in the same values.” “We are passionate about building an app that serves our clients well.” Statements like the ones above are littered on homepages across the internet. But how do you attract a solid…

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