MODERN METHODS AND METRICS FOR PIPELINE EMPOWERMENT
Wake up your sales over breakfast!
Your company can grow faster with the latest tools and skills. Join three experienced Atlanta founders as they share modern methods and metrics to empower your pipeline. You’ll get straight talk about honing your message to make a difference from industry leadership advocate Lisa Calhoun, founder of Write2Market–one of the top 100 agencies in the United States. Serial entrepreneur and conversion analyst Andy Powell, founder of Callrail, will share how companies use call tracking services and the latest technologies to convert customers on the move. Stacy Williams, founder of Prominent Placement, one of the area’s top SEO firms, will connect the dots about how to create a more prominent online presence. Expect an active and authentic Q&A session. Come away with an action plan, tools and techniques you can put into practice.
Learn from experienced and dedicated Founders, passionate about helping small and large businesses succeed.
$15 | Breakfast Included
The panel includes:
Stacy Williams | Founder, Prominent Placement – During the 13 years she spent in account service at ad agencies in L.A. and Atlanta, Stacy found her passion in Internet marketing. She began overseeing website development projects for clients in 1995, and learned all there was to know at the time about search engine optimization in a six-hour correspondence course in 1998 (no, Google hadn’t been invented yet). Stacy launched Prominent Placement in January 2001. The agency has won numerous awards by prestigious organizations such as the American Marketing Association, TAG and PRSA.
Andy Powell | CEO/Founder, CallRail – Andy is a graduate of Georgia Tech with a degree in Industrial Engineering, and life-long entrepreneur. He founded i85media, a network of directories to connect customers with independent auto repair shops. With a strong focus on local search, i85media has connected hundreds of thousands of businesses and clients. Based on this experience, Andy knew there was an opportunity to build a call analytics platform focused on their unique needs, and turned his energies to his latest enterprise, Call Rail, which serves over 3,000 businesses from their midtown office.
Lisa Calhoun | CEO/Founder, Write2Market – A fourth generation entrepreneur, Lisa started working on business to business reputations from her parents’ print shop. She has carried an expertise in reputation building forward with the industry leadership consultancy she founded, Write2Market, recently recognized as one of the Top 100 Agencies In The U.S. by Agency Post. She is also the founder of the Industry Leadership Summit, a once-a-year event for executives in transformative industries like tech, healthcare and energy. She speaks and writes frequently around scaling an industry leading reputation, such as her recent articles for Forbes, Fast Company, and Entrepreneur. She has been invited to speak by the National Speakers Association, Inc. Magazine, and Fortune.